Regulation / Explainer
CBAM is not simply a reporting problem. It is a sourcing conversation.
Your emissions data, the EU default values and your importer’s obligations now meet in the price negotiation.
Carbon & complianceBuild here.
Compete
everywhere.
For manufacturers, exporters and EU importers: a clear read on CBAM, a workable route into new markets, and help turning the plan into work.CBAM clarity, market entry and hands-on delivery for exporters and EU importers.
Canada · Europe · India · Gulf
The opportunity
Growth abroad now runs on evidence.
Selling into another market means meeting its rules, giving buyers product data they can rely on, and finding partners who can deliver. Miss one and a good opportunity stalls.New markets need three things: compliance, credible product data and partners who deliver. Miss one and the deal stalls.
How we work
Our expertise
Three disciplines.
One connected view.
Carbon rules, market access and execution usually sit with different advisers. We look at them together.Carbon rules, market access and execution, looked at together.
Flagship offer · EU CBAM
Know where your product stands under CBAM.
One product, one facility, one EU route. We check which CBAM rules apply, how your actual emissions data compares with default values, and what your EU buyer will ask for, before you commit to a larger reporting project.One product, one facility, one EU route. See which CBAM rules apply and how your actual emissions compare with default values.
See the CBAM Advantage AssessmentEvidence changes the conversation
How we work
Start with the decision that matters.
We scope each engagement around one business question, state our assumptions and finish with actions, not just analysis.One business question, stated assumptions, clear actions.
01 / Understand
Get the facts.
We learn the product, target market, objective and constraints. Then we identify the requirements that matter.Product, market, goal and constraints, and the requirements that matter.
02 / Assess
Evaluate the options.
We examine the evidence, commercial implications and capability gaps, including where specialist expertise is needed.Evidence, commercial impact and gaps, including where specialists are needed.
03 / Execute
Act on it.
We recommend next steps and support scoped implementation and partner coordination when appropriate.Next steps, plus scoped implementation support where agreed.
Our corridors
Markets are connected.
Opportunities are not automatic.
We focus on trade between Canada and Europe, India and the Gulf, and on international companies setting up in Canada.Canada to Europe, India and the Gulf, plus firms setting up in Canada.
Explore our marketsThe corridors in numbers
Real trade runs through each corridor.
Official 2025 figures show the scale of the trade lanes we work on. They describe market size, not results for any client.
C$134.3B
Canada–EU merchandise trade, 2025
Two-way, customs basis. Canadian exports to the EU rose 23.4% to C$42.8B.
Top 5
Canada among origins of CBAM goods entering the EU
By tonnes reported in the EU’s CBAM transitional registry, Q4 2023 – Q2 2025.
C$10.9B
Canada–India merchandise trade, 2025
Both governments launched negotiations on an economic partnership agreement and aim to conclude it in 2026.
C$8.4B
Canada–Gulf (GCC) merchandise trade, 2025
CityCorridors calculation from Global Affairs Canada figures for the six GCC states: exports C$4.9B, imports C$3.5B.
Sources: Library of Parliament, Trade and Investment Profile: Canada–European Union (Statistics Canada data, 2025); European Commission, COM(2025) 783 report on the application of CBAM; Global Affairs Canada, Canada–India relations and Highlights of Canada’s Merchandise Trade Performance – 2025 Update (Gulf: sum of Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the UAE). Canadian dollars, customs basis.
Where to start
The questions worth asking.
Strategy / Market entry
Before entering a market, define the route.
A distributor, local presence or direct sales model each creates different obligations.
Market entryExecution / Operations
What happens after the strategy deck?
Clear owners, dates and follow-up keep cross-border work from stalling.
Operating supportLeadership
Led by founder Aaditya Tangri
Non-Resident Contributor (Research), Observer Research Foundation · Master of Liberal Arts in Sustainability, Harvard University · MBA, Rotman School of ManagementORF Non-Resident Contributor · Harvard (Sustainability) · Rotman MBA
Let’s talk
Where do you want to compete next?
Tell us the product, market or rule you are working through. In 20 minutes we will show you where we would start, and whether we are the right fit.Tell us the product, market or rule. In 20 minutes we’ll show where we’d start.